More accolades for the Nissan brand are coming out of the North American International Auto Show in Detroit. The most recent comes in the form of a 2017 EyesOn Design Award for Best Concept Vehicle for the Vmotion 2.0. Showcasing the direction of Nissan's new design language, the new concept also received the award for Best Innovative Use of Color, Graphics, and Materials. The unique Silver Copper color blends copper and other metals to create a layered effect with different hues and reflections visible at different angles.
“Vmotion 2.0 offers a stunning look into the future of Nissan design – fresh and dynamic, yet cabin-focused,” said Mamoru Aoki, executive design director, Nissan Global Design Strategy, Nissan Motor Co., Ltd. “This prestigious award, earned from top design leaders from around the world, exemplifies the enormous potential of Nissan’s newest design direction. We’re honored to be here and excited to continue to show the world the limitless capability of Nissan design.”
“In our never-ending quest for perfection, over 100 attempts were made to get this color just right,” said Nicole Fonseca, senior color and materials designer, Nissan Design America, Inc. “On our 101st try – our magic number, apparently – we discovered the perfect blend of copper, silver and other metals to create this beautiful, multi-layered paint. Thank you to EyesOn Design for this distinguished award – what an excellent testament to the future of Nissan design.”
See the Vmotion in action in the videos below.